Cellphone service provider Orange and oil giant Total have signed a partnership that gives Orange customers access to Orange Money services at all Total service stations in 13 African and Middle-Eastern countries, where the two groups are operating, the two companies said yesterday in a joint statement.
Orange Money is Orange’s payment and money transfer service for Africa and the Middle-East.
This enables Orange customers to transfer money from mobile to mobile, to pay bills and even withdraw and deposit money through a network of certified distributors.
This partnership will extend Orange Money’s distribution network to all Total service stations in the 13 countries where the service is available, further improving the service provided to customers of Orange and Total, both in terms of proximity and ease of use, the two French multinationals said from Paris, France.
The 13 countries are: Botswana, Cameroon, Côte d’Ivoire, Guinea, Jordan, Kenya, Madagascar, Mali, Mauritius, Morocco, Niger, Senegal and Uganda.
Customers will benefit from the density of the Total distribution network, its service stations open for extended hours seven days a week, they will be able to open an Orange Money account on site and perform withdrawals and deposits.
This first stage of the partnership is already operational in Senegal and Cameroon, and will go live in over 1300 service stations in the 11 other countries where both groups are present in the second half of 2013, the statement said.
A second stage will follow, which should enable Orange Money customers to pay for purchases made in Total service stations using their mobile account, the statement added.
Marc Rennard, executive V-P for Orange Africa and Middle-East region, said: “We are proud to unveil this partnership with Total. We are creating synergies between two major groups in Africa and the Middle-East to better serve consumers. This agreement will add a whole new dimension to the Orange Money distribution network.”
Total’s marketing and services division Africa and Middle-East director, Momar Nguer, said: “I am delighted with this partnership, which allows Total to further expand the range of products and services we offer across our entire distribution network. It’s a new example of our ability to innovate and anticipate our customers’ needs.