Accor Group, France-based hospitality group that owns Sofitel, Novotel, ibis, among others, has been rewarded for its dynamic digital communication strategy on human resources, according to reports from Paris.
Accor has been ranked top company in social media in France for its dynamic presence on Youtube, LinkedIn, Facebook, Twitter and Pinterest, and eighth in Asia, according to an annual report published by the Potential Park firm this week.
The details of rankings are as follows:
• AccorJobs.com confirms its position of leader in France, also taking first place in Europe and heading up the recruitment websites in Asia.
• Accor.com has climbed to third place in the ‘Career Websites’ category in Europe and second place in Asia.
• The mobile site m.accorjobs.com listing all of the group’s job offers and providing videos, news and information on Accor, has entered the top 10 in the Asia ranking from among only 34 companies using this media in the area.